"But for Time Warner, it was Google that appeared to be the safe choice in uncertain times. Google's search technology has been the leader in innovation, its advertising network has been a volcano of cash for AOL, and its brand is the hottest of all Internet companies.Moreover, under this deal AOL will get assistance from Google that it did not have before. Google will help AOL in sending traffic to AOL's free, advertising-supported Web sites. It will also give AOL the ability to offer its existing advertisers search ads for the first time and will allow AOL's sales force to sell display advertising on Google's extensive network."
Read more at www.nytimes.com/2005/12...
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